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Benchmark Report · 2026

See where your CX AI program stands.

A synthesis benchmark compiled from the best public research, with every statistic credited to its named source, and vertical spotlights on telecom and financial services.

Seven themed chapters on adoption, governance, and CX performance

Vertical spotlights on telecom and financial services

A full sources and methodology section with every report named

Compiled by LookAcross AI, the neutral intelligence and matching layer for Google Cloud partner selection. This report synthesizes public research.

Free Resource

State of Enterprise CX AI 2026

Benchmark your CX AI program against the enterprises setting the pace in 2026.

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Adoption is broad. Value capture is concentrated.

88%

of organizations use AI in at least one function

McKinsey, Nov 2025

~6%

qualify as AI high performers

McKinsey, Nov 2025

88%

of AI proofs of concept never reach production

IDC, via CIO.com

What Is Inside

The 2026 evidence, in one place

01

Adoption and integration

The gap between broad adoption and production deployment across the enterprise.

02

The pilot-to-production crisis

Failure rates across IDC, Deloitte, MIT, S&P Global, and RAND.

03

CX performance benchmarks

Deflection, CSAT, and cost-per-resolution figures for enterprise CX.

04

The economics of automation

Labor-cost reduction and cost-per-contact data for conversational AI.

05

Vertical spotlights

Telecom churn and financial services governance cuts of the data.

For the leaders benchmarking strategy

CIOs, CTOs, CMOs, CROs, and VPs of Customer Experience at US enterprises.

Why LookAcross

A benchmark from a neutral layer, not a vendor

Every stat is sourced

Named reports, credited inline, so your team can verify each figure.

No product agenda

LookAcross synthesizes the research and sells no platform of its own.

On your side of the table

LookAcross matches and coordinates. It is not a Google Cloud partner.

Move from benchmark to a funded pilot.

Companies that close the gap select the right partner and build governance early. LookAcross matches you to verified Google Cloud Premier Partners, and can check your eligibility for a Google-funded pilot offering up to 25,000 US dollars in Gemini Enterprise credits with a discovery workshop.

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